Easymadeblog

Friday

Perfect Ways To Gain New Subscribers For Your Blog

I remember the very first day I started off as a new blogger, I had no plans of growing my email list at all.

All I had in mind was how to drive more traffic to my blog.  Back then all I did was spam the shit out of most social bookmarking and networking sites with loads of my blog links and posts thinking that was one of the best marketing strategies to promote my blog

This is one mistake every newbie blogger makes.
 
Instead of focusing on how to get more subscribers to their blog, all they do is spam active blog forums, groups, comments with their blog link and still expect people to click on it. At the end of the day,  they end up getting little or no traffic coming into their blog

Why?

Because they spend more time promoting their links on social medias the wrong way rather than focusing on how to build their email list.

When you post too many blog links often, many would consider it to be spam and would never want to click on it.

This is why you should be more focused on how to get new subscribers for your blog rather than posting on social media sites




Why building an email list is so important 



I said in a post earlier that "if you are not growing  your email subscribers, you are not willing to make money."



Emails are very good means of maximizing your engagement and promoting your contents to reach a lot of users online

The money is in the list,  every blogger needs an email list.

If you wish to start a blog, you need people that would always visit it from time to time

Content is key but what's the need of coming up with an informative and quality article like this one when there is nobody to read it?

I have seen so many people who write articles that are up to 2000 words,  SEO optimized and 100% plagiarism free but still find it hard to pull up 500-800 daily page views on their blog.

Why?

Because they never paid much attention to their email list!

Here are some of the reasons why you should start building an email list for your website:


  • You could rebuild your business using your email list


Running a blog is like having a business, you suffer a lot of setbacks and losses.  If you eventually lose your website, blog or social media community, you can still be able to revive your website and get in contact with your followers via an email list.





  • You own your email list


Your email list is private, it is your very own asset,  not even Google or any other authoritative website out there can take it away from you.



  • Easiest Means of Communication 


Emails are the easiest ways of communicating with your blog readers.   Not everyone would care to visit your Blog but they go through their email inbox every single day.  I personally have a list of all my favorite blogs and websites that I cherish and fancy a lot but I find it hard to visit them every day,  rather I go through my email messages.

If you are looking for the best way to pass an information across to your blog readers, then it is through an email.



  • Source of Traffic 


SEO is a complex process and is one of the best ways to drive organic traffic to your blog although so many people still find it hard to implement SEO  on their blogs.

See the simplest SEO practices for blogger blogs.

I have seen a lot of bloggers whose blogs are not indexed by Google but they still end up getting a lot of traffic to their blogs.

How?

Because they had an email list!

If only you had grown an email list for your blog, you would not have been worried about Seo optimizing your site for search engines.



  • Email subscribers are more likely to be product buyers


If you ever intend on selling a product on your blog, then you should have an email list.  A person's email box is scared if any one would ever want to subscribe to your email list that is because they have a vast interest in what you are doing.

If you are keen on making huge sales for your blog products,  why shouldn't you start growing an email list for your blog?


Perfect Ways to get new subscribers for your blog



So now that you know how important it is for you to have an email list,  how do you grow your email lists with new subscribers?



  • Make it obvious


Don't just assume your blog readers know what to do.  Yes, I agree they are humans, they have a sense of humor but if you really want your readers to subscribe to your blog then you have to state it clearly to them.

How do I do that?

By making your subscription forms, buttons visible and adding them to your home page.

You cannot expect to get new subscribers for your blog when a visitor lands on your homepage and can't find any subscription option


  • Offer Incentives


You can also increase your blog subscribers by giving out something valuable in exchange for their email addresses. It mustn't be your own products or something you created, you can also give out premium themes, e-book, plugins or possibly anything that would be valuable to your customers.

Do you have a high bounce rate? These 7 tips can help you reduce a high bounce rate on your blog.


Be sure of what ever you promise, you cannot give what you do not have,  offer something you know you can give out so they do not end up unsubscribing from your blog


  • Write Guest Posts


Guest blogging on other blogs can also be a great way to increase your blog subscribers if done effectively.

When ever you guest post on another blog,  include your site URL before and after the post so you can be able to drive a lot of traffic to your blog.

Whenever someone visits your blog via the link you provided and goes through your blog posts,  if he or she finds them interesting and informative,  they might just end up subscribing to your email list.


  • Try Different Content Formats


You have a lot of readers with different perspectives,  some prefer written contents to images,  while some prefer videos and podcasts.  Don't just stick to one format, try alternating your content format so as to carry everyone along.


  • Make it easy


Most of the people who visit your website are doing so for the first time.   If you are really keen on getting new subscribers for your blog, then you should work on your blog design, ensure it is easy to navigate and do not ask for too many details whenever someone wishes to subscribe.


  • Ask for it


Your blog posts might be unique and 100% plagiarism free but you might still end up not getting enough subscribers for your blog why? Because you didn't ask for it.

Even the Bible said,  'Ask and it shall be given to you '

Your readers might not know you want them to subscribe to your blog , if you really wish to get more subscribers for your blog then you should ask for it.   A great way to do this is to ask your readers to subscribe to your email list below every blog post


  • Write Viral Contents


There are some blog posts that pull a lot of traffic and tends to go viral when posted.  Write about such topics,  promote and share them on other social networking sites, get a lot of people to come visit your Blog and ask them to subscribe to your email list.  If they are interested in what you are doing, there is no way they wouldn't want to subscribe to your blog email list.


  • Work on your CTA


CTA stands for Call To Action. If you really wish to get more blog readers to subscribe to your email list, then you should make it look like it is mandatory and compulsory for them to do so. You would loose a lot of blog subscribers if you make your call to action look asif it is not that necessary to sign up.

These are some of the perfect ways to get more subscribers to your blog.

While you are still at it,  can you help me grow my email list by subscribing to my email list? I offer my ebook - the complete blogging  guide for beginners - to my new subscribers.
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Thursday

7 Simplest Ways To Reduce Blog's Bounce Rate

Do you want to reduce your blog's bounce rate? I bet this is one of the best pieces you can confide in, that will reduce the rate at which readers leave immediately they land on your blog.

If you have been struggling with traffic issues and finding it hard to get loyal and consistent readers on the blog,  that may be as a result of your blog has a high bounce rate.

What is a bounce rate? 


Bounce rate can be calculated as the percentage of time that users spend on your blog till they close the tab.

The thing is,  when a user visits a page on your blog and leaves without even getting to view or click on other pages on your blog,  it is termed as "bounce."

A high bounce rate could be a sign that your readers no longer find your posts interesting,  your site design is crappy, your blog takes a longer time to load, or you do not have an enticing landing page.

In this post, we are going to be looking at some of the main reasons why your blog bounce rate is high and possible ways of reducing them.

What are some of those things that affect your Blog's bounce rate? 


  • Your Blog takes longer time to load 


This is one of the reasons why you have a high bounce rate.

Site speed is among the Google's 200 Ranking factors and has a great impact on your blog SEO.

There are a lot of sites and competitors out there who blog in the same niche as yours. In fact, many sites have comprehensive articles than your blog.

So,  if users find it hard to access your blog because it takes a longer time to load, they would be forced to resort to other blogs who would still give them what they want.


  • Your Blog posts are Crappy 


One of the main reasons why people would want to visit your page is because they are looking for solutions to a particular problem they need to solve

They need more information to what they are looking for.

If readers land on your blog and can't find anything useful or possibly find it out to read your articles because your blog posts are not well arranged and too choked up,  they would have no option than to leave.


  • Your Blog Design sucks


Your Blog design is one of those things that affect your bounce rate too.

Tess Hermann once said, and I quote: 'if you do it right,  it will last forever. '

The logic is simple, if your blog design is appealing,  you would not be worrying about your Blog's bounce rate.


  • Your Internal linking strategy sucks


Internal linking is one of those On page SEO strategies that determine how well you rank on search engines.

When you write on a particular topic, always link to other posts or websites which are relevant to that which you are writing about.

This would increase the time spent on your Blog and reduce your Blog's high bounce rate.


  • Blank page


If you have a high bounce rate, this might be as a result of your blog having or experiencing technical errors of which users get pissed off easily.

Fix all internal,  syntax errors,  bad links and ensure your Blog is error free.

How can you do this?

You can make use of Google search console to check all kinds of errors you are having with your blog.



  • Misleading or none-catchy title 


There is different between giving misleading titles to your blog posts and not using catchy titles. Either way, the two are bad and have a great effect on your blog's bounce rate.

You cannot expect me to stay glued to your blog when I click on a link only to realize you tricked me. Always give correct titles to your blog posts and make sure it is also catchy enough to draw readers' attention.


Recommended: 5 Incredible Ways to Start Writing Blog Post Headlines For Maximum Optimization


  • Bad Backlinks


Backlinks are URLs that link directly to your Blog from another Website. I fully discuss about "backlinks" in this post - 8 Easy Practices For Beginners To Generate High-Quality Backlinks

Always make sure the backlinks that are pointing to your blogs are from blogs that have loyal and consistent readers and are reputable.


Now that we have seen some of the reasons why we have a high bounce rate on our blogs let's see how to reduce it.

reduce-bounce-rate

7 Simplest Ways To Reduce Blog's Bounce Rate


1. Write Quality and rich contents 


Content is king.; you've heard this several times!

Write contents that are rich and are 100% plagiarism free, provide solutions to your readers and avoid copy and paste.

You cannot say you still don't know how to write quality content after reading this secret about writing quality content.


2. Work on your Blog's loading speed


If your blog takes a longer time to load,  there is a possibility that you would have a high bounce rate. Work on your Blog loading speed and ensure it doesn't take more than normal to load a page.

Here are few tips to reduce your blog's loading speed:

  • Don't pack too many images in your blog post
  • Always optimise each image you are using on your blog. Be it ad banners or post images.
  • Minify CSS and Javascript codes before you add them to your theme code editor.



3. Improve your site readability.


If visitors are no longer finding your site appealing,  that may be a sign that your blog posts look crappy to the eyes.

Write rich contents that are well formatted and are easy to glance through or skimmable and ensure your Blog design is cool.

Here are some applications to improve your writing


  • Grammarly
  • English Dictionary
  • Jetpack
  • SlickWrite
  • WhiteSmoke
  • Proofread Bot


4. Do proper On page SEO

On page Seo is the practice of optimizing your Blog posts to rank well on search engines and drive massive traffic to your blog


On page Seo has to do with

  • Title tags
  • Meta tags, descriptions
  • Internal linking
  • Use of relevant keywords
  • Image optimizations


Always make use of eye catchy and irresistible headlines with proper use of keywords and link to at least 2 or 3 relevant pages on each Blog post.


5. Avoid the use of too many intrusive ads


When ever I go through a web page and get distracted with intrusive pop up ads,  I get pissed off and immediately leave the site.

It is really annoying, visitors would leave your site if they get intruded with too many pop up ads.

Try as much as possible to reduce the number of advertisements on your Blog.


6. Use well-optimized images for your Blog posts


Pictures speak a thousand words.

They go alongside written words to improve users experience.




Always make use of relevant images for your Blog posts and add alt tags to them. This would make your rank well on SERPs,  and increase the time spent on your Blog


7. Know your target


If you Blog on a technology niche, always target those you know they can go crazy about technology news and updates.

You can not go about spamming on jokes and entertainment websites or Facebook groups and expect people to visit your Blog.  Even when they do,  they tend to leave your Blog from the first page since what you blog about is of no interest to them.

Know your target and works towards making them visit your Blog





How can you check your bounce rate?

There are a lot of free bounce rate checker tools on the internet

Example of such tools include

Google Analytics
Alexa. com
Clicky.com

These web tools can be used to track your visitors and website traffic, allows you check which page is popular and which country is visiting your blog, and as well check your bounce rate

If your Bounce rate is below 50%, then you are safe,  but if it falls above 50%, then I  would advise you take precautions with the solutions provided above

I hope this article was useful,  do not forget to share posts with your friends and drop a comment below.
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Sunday

What Blog Platform Should You Go For? The Newbie's Guide

Are you looking forward to owning a blog someday, then you should be considering whether to make use of a free or self-hosted platform for your blog?


Choosing the right blog platform is crucial, and of utmost importance to your online success so we are giving out all you need to know about it.


I have seen so many people ask, 'what host platform is best for my blog.'
Some say free hosted as it requires less or no fees to get started, others say self-hosted as it gives your blog a professional look and a head-start over other blogs in the same niche as yours.


Everyone has his or her beliefs as to which blog platform is the best.


In this post, we are going to be looking at the definition of free and self-hosted blog platforms, together with some of the cons and pros so you would be able to choose that which is best for your business.

best-blog-platforms


Free Blogging Platform


Many small business owners wish to own a blog and intend spending little or no money to keep it running.

A free blog platform is one which allows you own a blog online without having to spend too much.
You can start off a blog for free.  All you have to do is just open an account with them, register a domain, and you are ready to go!

Examples of some popular free blog platforms include:


1. Wordpress - Wordpress is one of the most popular blogging platforms for bloggers. It is easy to use and provides you with a collection of blog themes which can be used to customize your blog

2. Blogger - Blogger is one of those host platforms that allows you start up a blog for free.

  • Easy to use.
  • Provides you with lots of free templates and
  • Requires little or no cost to get started


3. Tumblr - Tumblr is one of those blog platforms that makes your blogging life easy.

  • Easy to set up
  • Gives a custom domain and
  • Allows your blog directly from your mobile phone or desktop


What are some of the advantages of a free blogging platform?



  • Better exposure to search engines


Blogger is a free blog platform and is owned by Google.
Google supports her very own sites. Hosting your blog on a free blog platform like Blogger would get more exposure and organic traffic from search engines to your blog.
Being a newbie to blogging,  I would recommend you go for a free hosted blog platform like Blogger to gain more favor in the eyes of Google Search engine.


  • Easy to use interface


You do not need to able to write in different coding languages. Free blog platforms come with interface/designs that are easy to use for all newbies and doesn't require the formal knowledge of some programming languages.



  • Free and easy to use


Most free blog platforms are easy to use and don't require little or no initial costs to get started. All you have to do is to register an account with them.
Even If you have little or no funds to get started, you can still be able to own a blog of your own.


Disadvantages of a free blogging platform



  • Less control over your blog


One disadvantage of having to host your blog on a free platform is that you lack control over your blog.  One day the site might decide to change a few things in their policy, and you may end up losing everything.


  • No one might want to take you serious


If you actually plan on making blogging a full-time business, then you should be thinking of hosting your blog on a self-hosted platform.

No one might want to take you seriously if you blog on a free blogging platform. It also makes your blog look childish and unprofessional.

You would have to make do with a Blogspot or WordPress.com domain unless you wish to go for a custom domain.

Who should go for free blog platforms


Free blog platforms are best for all those who blog for fun or as a hobby and doesn't take it as a full-time business.

What is a self-hosted platform?


A self-hosted blog platform is one that allows you host your blog on a platform other than Blogger and  Wordpress.Gives you control over your blog and lets you edit, install custom themes and implement proper SEO techniques on your site.

What are some of the advantages of a self-hosted platform?



  • Gives you full control over your blog and access to back up files.



  • Install custom themes and gives your blog a professional look.



  • Provides you with some "add-on" called PLUGINS which makes your blogging life easy



Disadvantages of a self-hosted platform



  • Most self-hosted platforms are quite expensive and require a lot of cash to maintain



  • Its user interface can be quite confusing and intimidate for new bloggers.


Who should go to a self-hosted platform


Self-hosted platforms look more professional and are best for all those who wish to take blogging as a full-time business and not just for fun.

What category do you fall in?

How far do you intend to go to your blog and which type do you think suits you best?

Feel free to add a comment below.
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Thursday

7 Steps To Possibly Increase Google AdSense CPC and CTR Rates

Google Adsense is arguably one of the best sources of income for all internet bloggers even though so many still find it hard to earn from it.

Are you looking for ways to increase your Adsense earnings and maximize your income?  Then look no more for you are in the right place.

In this post, we are going to be looking at the possible ways of increasing Google Adsense CTR and CPC earnings.

But before we move on,  let's look at the meaning of Adsense CPC and CTR.

What is Google Adsense CPC?


CPC simply stands for Cost Per Click.
This is the amount you get paid by Google for all clicks made on your Ads.

It all depends on what the advertisers are willing to pay for a particular keyword.

There are some countries with a high Adsense paying CPC rates.

Such countries include Russia,  USA, Ethiopia and other  Tier one countries.

These countries have high CPC rates. A click on your ads from these countries would increase your Google Adsense CPC earnings.

All you need to do is make such countries your blog target and write relevant and meaningful contents.

What is Adsense CTR


CTR is an acronym for Click Through Rate.

CTR is the number of times an advertisement is clicked on your blog divided by the number of times the ad is displayed.

Let's say, for instance; you have an ad running on your blog which has 100 page views daily but is clicked only 7 times,  your CTR would be 7%

As a blogger who is willing to earn through AdSense, you should be focusing on how to increase your CPC and CTR rates to maximize Adsense earnings

With your CPC been 0.5$, you might end up earning about $1000 if you have an average of 2000 clicks.

There are a lot of factors that come in place when determining CPC and CTR rates.

In this post, we are going to be looking at the 7 possible ways of increasing  Google Adsense CPC and CTR.



 1. Run a good blog niche


There are a lot of niches to choose from if you intend to blog. Check out these 12+ Untapped, But Profitable Niches For A New Blog.

Choosing the right niche for your blog is of utmost importance to your Google Adsense CPC and CTR rates.

Niches related to blogging, health, internet marketing, technology, and finance are some niches that are profitable for Adsense.

These niches have high CPC and CTR rates and are best to earn from Google Adsense.

2. Target locations with high CPC


There are many countries with high Adsense CPC rates like I said earlier. Example of such countries includes USA and other Tier one countries.

A click on your ads from countries like the USA would give you a CPC of about $2-3.

If you are looking to earn from Adsense, then you should be making such countries your blog target and focusing on blog niches that can fetch you more traffic from such countries


3. Work on your blog SEO


If you wish to earn a lot from Google Adsense,  then you should be focusing more on your Blog's SEO.

What is SEO?

You might want to ask that. Read this SEO practices for beginners to understand more about SEO.

On page and proper SEO implementation on your blog can be the answer to high Adsense CPC and CTR rates.

Know your targeted keywords and always include them in your post title,  headings, Blog URL, image alt tags and also through out the body of the post.

This would make you rank well and boost your ranking on search engines.

Do also check my SEO archive here.

4. Write quality contents 


Content is the king! You've heard that several times.

Be real,  be original,  avoid copying some one else's post and always come up with useful and interactive contents of your own.

Quality content is one of those reasons why so many websites have more CPC rates than others.
If you wish to increase your Adsense earnings,  focus on one niche and avoid blogging about other unrelated blog niches as this would cause your blog CPC and CTR rates to decrease.


  • Read this recommended posts to help in writing quality contents:
  1. Writing For Search Engines That Also Goes Well With Readers
  2. Writing High-quality Blog Post; The Complete Secret That Works


5. Do Keyword Research 


Finding the right profitable keywords for your blog is the key to increasing Adsense CPC rates.

There are a lot of tools that can provide you with profitable keywords for your blog posts and also spy on the keywords your competitors are ranking for.

Example of such tools include

  • Keyword.io
  • Google Keyword planner
  • Semrush
  • Spyfu 
  • Longtailpro


Always make use of long tail keywords that have about 3000 - 5000 monthly searches and are less competitive.

This would make you rank well on SERPs and increase your CPC and CTR rates

6. Fix Technical Errors 


One of the main reasons why you may be suffering from low Adsense CPC rates is because of the technical errors experienced on your website.

If your blog takes a longer time to load and have technical issues,  crawlers and Google bots would find it hard to crawl your websites and index them on search engines.

This would affect your Blog's ranking on search engines and lead to a drop in your Adsense CPC and CTR rates.

7. Alternate Ads format 


Many people prefer text ads to image ads and find it hard to click on them.  If you wish to earn from Google Adsense, know what ads format your visitors would prefer and always make use of them.

If you blog on a tutorial Blog niche, always make use of video ads as your blog readers would be tempted to click and watch a video than to do so on an image ad.

These are some of the best ways to increase CPC and CTR rates and help boost your Adsense earnings...

What other tweaks would you like to add to this?

Feel free to add a comment below 
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Ways To Get In Touch With Your Blog Readers And Never Let Them Forget Your Blog

Building a Community around your blog is cool, especially if you would need that targeted traffic you so desire on a blog.

Do you really want to keep your readers coming back after first visit to your blog? Of course you wouldn't want to say No!

Getting repeat readers  helps build a community around your blog.  This results in More Traffic, Engagement etc.

Oh, sorry! I forgot to tell you. This post is coming from a tech blogger, Prosper Noah.


Author-pic Prosper Noah
Prosper Noah is the Founder of Tips On Blogging
When it comes to Growing a Blog, he’s the best in the game.
His tips have helped a lot of people start and manage their own Blogs

I'd would be showing you few tactics that's helped me achieve this easily and Fast!

Starting a blog is one step, another is getting people to the same blog and as well getting those you've been able to pull coming back more often.
These attracts
  • More Traffic
  • Comments etc

But How can you actually keep your readers coming back to your blog?

When I started my blog newly and I believed most newbies faced the same too, the main problem was getting readers to leave comments and share my articles.
Even when you managed to get few readers; get some shares and comments, they never return.

Why?

You may start wondering
  • Are my Contents not quality enough?
  • Am I getting something wrong?
  • Did I offend anyone?
  • Etc.
The Answer to above questions is No, you are probably not aware of the tips needed to keep them coming back.
Right here on the Post, I would share my tips; one that would help you get repeat readers.


Build Email List


One of the best ways to not lose a first time reader is to actually connect with him or her via email. Which is also known as getting him into your email list.

Once he visits, leaves a comment and he subscribes to your email list, then there are chances he'd become your regular reader from that day he optins to your newsletter.

But hey;

You can’t just get him to signup to your email list, you need to give him a reason to do so.


How do you get them to Signup to your Email List?

To make a reader signup to your email list, you need to give him or her a good reason. Its very simple; offer him unique contents and make use of content upgrades to attract him to your email list.
Content Upgrades are files e.g. Ebooks, Courses, etc.. you send to your readers automatically, when he signups for your email list.

If you've been taking email list building non-serious then you've been losing a lot of potential readers.   Start Building your Email List and keep your Readers Coming Back Often.

One thing is Sure here

Once they are in your list, they can always get notified when you have new contents and lots more.


Pass the Love: Comment on their Blog Posts, Tweet and Share it


So dude, they've taken their precious time to visit your blog, share your contents and many more. It's not as if there are not other fantastic blogs out there, but they've found your blog to be precious and so they are engaging with it.

Its time you also do the same, as they need someone who can comment on their posts, share it and bring in traffic just as they do on yours. Do not sleep and wake on your blog. Visit theirs too, let them know you are in for the relationship by commenting on their posts, sharing it and bringing in more traffic.

This way you are thanking them for visiting your blog. Remember, it would encourage them to leave even more comments, share your posts with their friends and bring you more targeted traffic.
I've made it a habit to make sure I comment any reader's blog who's also taken the time to leave comments on my posts one after the other.


Leave Guest Posts


These is one of the best ways to extend your relationship with a reader and get them coming back to your blog.

Here is how it works:
  • He's visited your blog and left his comment
  • You do same
  • Next: You strike up a guest post
This is how you can build relationship with that reader especially if he or she's in the same niche.
Throw up guest posts, get to know their own readers too and engage with them. This would go a long way in getting them to come back. As you are building the relationship already.

Guest Posting would help you build long lasting relationship with your readers easily and fast.


Reply to Comments


There's nothing as easy as this: you keep the readers welcomed to your blog when you make out time to reply to their comments. Sure, you may not be busy to reply to every comment, but it helps alot.
I reply to every comments on my blog and it's helped me in winning new blog readers as they get to know I'd always be there to reply to their questions not just in my post but also in the comment section.

Make out time to reply to every comment on your blog and you should see the improvement as time goes on.


Enable Comment Reply Notification


When you visit a blog newly and leave a comment; the next thing would be to leave the blog and if you happen not to subscribe to the email list of that blog, you forget the blog for Real.
The same happens when  a new reader visits your blog.  They read the lovely post, share and leave their comments and phew; they are gone.

They may get to forget your blog after that time and when they do, you lost a reader for good.

But No Problems

With the help of a Wordpress plugin, your readers can easily get a mail whenever their comment has a new reply on your blog. It will give them another chance to subscribe to your email list.

I make use of the Comment Reply Email Notification Plugin, its free and easy to setup. 

See why its good to reply to comments?

Now you know. So enable this plugin, then make it a habit to always reply to comments on your blog posts.


Wrapping Up!

See how easy it is to get readers coming back to your blog? Start Practicing these tips and be sure to share results.

Have any contributions and questions? do share in the comment section. Share with friends 
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8 Easy Practices For Beginners To Generate High-Quality Backlinks

When we talk about SEO, high-quality backlinks are one of the most important aspects. It is a word every serious blogger is supposed to be familiar with. Many SEO experts give many regards to backlinks.

According to this source, "backlinks" are links that point directly to your blog from another blog/website. If a website links to your blog, you earn what is called a 'backlink.'

A blog with a lot of websites linking back to it tends to rank high in search engines than one who has low backlinks. This is why smart bloggers don't joke with backlinks.

As a blogger, you should be focusing on how to build quality backlinks to your website and not just writing and posting articles on your blog.

In this post, we are going to be looking at some of the terms associated with backlinks and the effective ways of generating quality back links to your website 

When a website links to another article of a page on another website, it is called a Link juice.
It helps in the ranking of that particular article and makes it visible to your readers via search engines.

High-quality backlinkss

Terms to be familiar with


  • No-Follow Link: When you link to an article or page that is spammy or to an affiliate program that you do not have full knowledge of, and you would like to keep it hidden from search engines, you make use of a No- Follow link. 

How Do I Add A No- Follow Tag To A Link?

Nofollow tag can simply be added to a link by adding rel="nofollow" to the property the link structure. Here is a typical example:

<a href="https://www.easymadeblog.com" rel = "nofollow">Advantages of building backlinks</a>

  • Do Follow Links: These are links that pass link juice and is made visible to all search engines.

  • Linking root domain: These are the number of backlinks generated in a particular domain that is linking to your site.  If a particular website links directly to your blog 2 or 3 times,  it is regarded as One linked root domain and not 2 or 3 domains 

  • Internal linking: These are links that link one page to another on the same domain.  It is always advised to link to at least 2 -3 pages that are relevant to the topic discussed and are on the same website. It boosts your site ranking on search engines and also helps to reduce bounce rate


  • Anchor Text: An Anchor text is a clickable text in a hyperlink that leads you to a web page when clicked on. In the example below the anchor text is 'Advantage of building backlinks'
<a href="https://www.easymadeblog.com" ref = "nofollow">Advantages of building backlinks</a>

An Anchor text gives readers an idea of what to see in the website given

 Benefits of Building Backlinks


You have been told by many SEO experts that you should build backlinks. Do you even know why you it is always emphasized? Well, here are some benefits that you derive from building high-quality backlinks:

Boosts Google ranking 

If a particular post or page on your blog is linked to from another website, the page (or post) tends to rank higher on Search engines.

Always do well to build quality backlinks as it boosts your ranking and draws quality traffic to your blog 

Organic Traffic 

One good thing about generating quality backlinks for your blog is that it gives you quality traffic.  If you are one of those that are new to blogging and are faced with low traffic issues, I suggest you go start building quality backlinks for your blog.

Faster and Quicker Indexing 

Just like I earlier said, when you build quality backlinks to your blog, you make your blog visible on Search engines and boosts your ranking. 
When you have a lot of different websites linking to your site, it makes it easy for Google bots to crawl your site effectively.

Things to consider when building backlinks


Before you go ahead to build quality backlinks to your blog,  here are some of the things to consider 

Blog's design - Ensure you have a cool design on your blog. What's the essence of you linking your blog from other websites when your website sucks? No one would like to stay for long on your blog if it is not catchy and appealing to the eyes.  They would exit at the very moment they land on your page. And this will result in a high bounce rate.
Work on your blog design or probably hire a web designer to do that for you so you do not stand a chance to lose your potential readers.

Blog Niche - If you wish to generate backlinks to your blog,  always do so from other websites that are far more better than you and are of higher authority/rank also on the same niche. It is of no use linking to your blog from an 'Entertainment' niche when you are on a 'Tutorial' niche.

Linking to sites with bad or poor reputation 

Never link to a site that is full of spams or are filled with duplicate contents. It is of no use, and you might end up being penalized by Google for that. Always link to sites that are of good reputation and are not of low quality 

Having said much,  let's now get back to our main discussion,

The best ways to generate high-quality backlinks.


1. Write quality contents 
This is one of the best and easiest ways of building backlinks for your website.  You would not want to build quality backlinks to your blog when all you do is copy and paste duplicated contents or someone else's post.  

It just can't work! Write quality contents, avoid copying and pasting and always come up with interactive and useful posts of your own. If you find it hard to write a quality blog post yourself, get a freelance writer to write for you. Build up your self and also write consistently. It builds your online reputation and is best for your blog's SEO.

Recommended for you:


2. Comment on other blogs 

Comments are very good ways of generating backlinks to your blog too. Don't just spam, leave reasonable and helpful comments on other blogs, give solutions to people's problems and watch how you 'd rank high on Search engines.  It has been tested and proven to be working 


3. Submit your blog to web directories 

Submitting your blog to various web directories is one way of generating quality back links to your blog. It makes it easy for readers to find you on Search engines and boosts your ranking. Here is a list of 131+ manually verified free blog directories that you can submit your blog link.


4. Be active on social media sites 

Social media networks like Facebook,  Twitter are places you can get to meet a lot of people and also get to promote your brand,  products for free. 

When you are active on such social networks, you would know what is trending and that which people are constantly after, work on them and provide relevant solutions to problems and in the end link them to your blog. This would go a long way in generating backlinks to your blog from social media networks.


5. Write reviews

This has been one of the effective ways that have been used for long by most bloggers to generate backlinks to their website. 

Write articles on newly launched products, most searched goods and services that are needed, and that matters to your niche.

When you do, publish the post and ask for a back link to your site.  If your work is good,  you might just end up getting a backlink from such websites to your site.

6. Editing Wikipedia

Wikipedia is one of the biggest source of information online. Editing blog posts on Wikipedia that are relevant to your niche can help generate back links to your blog. 

You should be careful when doing that so as not to get banned or penalized. Wikipedia has a lot of rules, and you should always try to abide by them if you do not want to be banned 

7. Guest blogging 

When you Guest blog on other websites, not only do you get to widen your scope and reach to as many readers as possible, you also build your online personality and build quality backlinks to your website.  When you guest post on other blogs,  include a link to your site.

Need a perfect guide for guest posting? Read this advance guide to link building through guest blogging by Neil Patel.


8. Get Interviewed or Interview others 

Interviewing someone who is more knowledgeable in your niche does not only reveal what you don't know, but it also helps to generate quality backlinks to your website.

Make yourself available, in terms of value, to be interviewed by bloggers in your niche. There is no way you will be interviewed and won't be introduced as the "founder," "writer," "editor" of your blog. You will get a backlink when the interviewer mentions your blog link in his post.

Honestly, there are several other ways to get high-quality backlinks to your blog. But here are the less stressful and effective ways for beginners. You can also start with these.

What way do you consider the least-stressful way to get high-quality backlinks? Which methods do you use? Share it with me in the comment.
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Monday

Writing For Search Engines That Also Goes Well With Readers

Bloggers can testify that it's not always easy to come up with a single line of words, talk more of trying to write an article for search engines that also goes well with your readers.

Search engine optimization (known as SEO) has always been a hard nut to crack, you always have to be on your toes to adjust to any changes in Algorithm from your targeted Search engine. Because sometimes, when you feel you're on top; that is when you get knocked out. SEO is a continuous practice because the best can be overthrown whenever the algorithm changes.

This post will certainly focus on Google because it's the most-used search engine. Nowadays, all we do is write articles for search engines forgetting the main reason you're even writing for search engine is to get those
the user, who click on your link among the search results.

I know search engine demands a lot of optimization, but the good thing is that you can optimize a particular post or page to rank high and also serve it purpose to your readers. Why do you think all top authority blog and pros remain at the top of search engine result pages for a particular post without coming down for long?

I will tell you and also teach how to write for search engine and readers at the same time to rank high on search engines. When a post is well optimized for search engines as well as for readers, it stays longer on Search engine result page because readers spend time on the post before leaving. This will also tell in your blog's bounce rate. This is how Google knows that the post is helpful and meaningful and will rank that post or page high for long.

But if your article is only written for search engine and it eventually ranks high, it won't last at the top before it drops down due to how high your bounce rate is. The information that users are looking for is not there just because you're busy optimizing for search engines and forgetting your readers.


What Do I Mean By Writing for Search Engine?

Before showing you the main game, let us take a look at what I mean by "writing for search engines."

  • Quality Post
  • Keyword
  • Interlinking
  • Image-Optimization
  • Videos to further explain
  • Url Optimization
  • Title Optimization
  • The H2 tag usage

Before you move on, take a look at this detailed guide to writing high-quality blog posts.


To rank high, no doubt, you need to learn and always apply those listed acts and techniques which are all on every ON-PAGE Seo tutorials you read.

In this post, we are not only talking about search engine ranking. We are also talking about sustaining your readers and also rank high on search engines, which has been neglected and nobody is telling you about that anymore.

What's the use of optimizing a page to rank high in a search engine when you can't keep the readers and turn them into returning and faithful readers? No use right? Then, there is a way to write for your readers and also rank high on search engines.

Are you still wondering the difference between writing for search engine and writing for readers? t
There is a huge difference which I have explained earlier. Don't bother yourself too much, as you read on you'll get to understand.


Title


Seriously, your post title has a lot to do with your ranking and it also tells if readers will click to read it or not. In short, a good and catchy title has 85% power to drag readers to read the post.

How do you balance this?

1. Craft a good eye catchy title for readers (Read: 5 Incredible Ways to Start Writing Blog Post Headlines For Maximum Optimization)

2. Make use of relevant keywords in your title for SEO

3. Use short and precise titles lengthy enough for SEO

For example, "Top 10 Upcoming bloggers in Nigeria 2017" has the potential of ranking higher than "Top 10 new bloggers we have in Nigeria as of 2017."


Quality lengthy article

Pros will always tell you to write lengthy posts which are always good for SEO. With this in the minds of many newbies, you'll see an article where the author is only trying to make it lengthy depriving it of the main message.

Readers will spend more time to read an article without getting the message. Most newbies are guilty of this.

To keep users reading and to keep your post lengthy for Search engines, tell related stories, and not off-point stories. Define the various angles and terms you think it's necessary for them to know and don't forget to hit the nail directly.

Meanwhile, if the article does not demand that like a tutorial and others, simply hit the nail on the head.


Interlinking

Inter-linking is another technique for Seo. Don't only do this for Seo alone, but do it because interlinking can help your readers navigate to hundreds of other articles in your blog.

Interlinking within your posts also help Google to crawl your blog post easily and increase your search ranking.
"Keyword" is one of the relevant Seo techniques also, for you to rank high on search engine. But gone are the days when keyword stuffing was the real deal. Like I told you, search engine algorithm are always tweaked to suit their owners.

keyword stuffing no longer works, and in fact, putting keywords unnecessarily in a post will look like a black hat SEO strategy to most search engines.

Overdoing it will also irritate your readers and send them away because you will end up not delivering your message which they're on your blog for.

To rank high and keep your readers, you must balance the equation - put keywords where necessary.


Boring Write-ups

Don't be that boring writer that bores off readers away from his blog. Make your readers come back for more. How do you do this?

Bring out the humor in you. Write your blog post like you're telling a story. Write in a way that your readers would want to read the whole content. Arrange your headings and subheadings. Make your paragraphs concise enough and be meaningful.

Make your readers smile while reading a tutorial, or a regular blog post.


Image and Video Optimization

Image and video optimization is the newly discovered Seo bomb.  Thanks to the pros who always discover and share any latest SEO trick that is working for them or should I rather thank Google for revealing any changes to their algorithm?

Either of the way, image and video optimization helps a lot to boost search engine ranking. Most time, users prefer video tutorials to reading texts. Thanks to Youtube and other videos viewing and sharing channels.

Like the saying goes, pictures speak a thousand words. It does not just end at uploading pictures, you must tell search engine about the pictures since crawl bot does not see pictures,

How do you do this?

You should simply use the Alt tag. I discuss few image optimisation earlier in this postEven though pictures speak more a reader needs more text on a page not just pictures and less text, infographics work a big deal, but not at all the time.




In other not to favor Mr. A (Search engine) and deprive Mr. B (your readers), don't just upload image not related to what you're telling them, 


In conclusion... 

Writing for search engines is not always the real deal if your readers don't find it appealing. You need to put your readers into consideration when you are writing or search engines.

With the above tips adhered to, you will not only rank high, but you will also get those visitors coming back because you are writing for search engines while putting your readers into consideration. This way, your post will stay on top of search engine results for a long time.
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Friday

How To Add Alexa Toolbar Widget To Your Blogger and Wordpress blog



Heard of it or not? Alexa is an online tool that ranks blogs according to the blog's popularity judging from the number of page views and unique visits a blog receives daily for the past three months.

Alexa is capable of ranking a blog globally and by countries. It makes use your blog traffic to get enough data. Therefore, you might not be served with enough data if your traffic is poor.

Many bloggers who have a good Alexa ranking like to display the ranking result on their blog because it also influences in the good result of the ranking. Here is a fact from Avangate to back up this point:

An excerpt from avangate.com


Besides, it is somehow a pride, if the result is extremely good😜.


However, you are not on this post to read about how Alexa ranking works. You are here to know how to add Alexa toolbar to your blog which I'm going to show you in a moment. To know more about Alexa ranking, read their about page here.

Wait! Wait!! Have you ever checked your ranking on Alexa before?

You can check it in either of these ways:


  • Enter alexa.com/siteinfo/yourdomain.com in your browser address bar, and hit the enter button. 
Change "yourdomain.com" to your real domain. For example, the link to check this blog's Alexa ranking is alexa.com/siteinfo/easymadeblog.com.

OR
  • Visit alexa.com/siteinfo. Then enter your domain as seen below and click on "Find."
Note that Alexa may not provide any information on your blog if you have a very low traffic stats or your blog is still on a subdomain like ".blogspot.com" or ".wordpress.com."

Are you excited with the ranking or just feel like adding a toolbar gadget to your blog? Simply paste the following codes (after proper edit) into anHTMLl widget on your dashboard:

<a href="http://www.alexa.com/siteinfo/easymadeblog.com"><script type="text/javascript" src="http://xslt.alexa.com/site_stats/js/t/a?url=easymadeblog.com"></script></a>

NOTE: Change the easymadeblog.com in red color to your blog address. Then, Follow these simple steps

For Blogspot users:
==> Log in to your dashboard and click on "Layout"

==> Click on "Add a widget" where you want to display the widget. However, you can drag and re arrange this later

==> Select a "Html/javascript" widget

==> Paste the edited code above into the content and save.

For Wordpress users:

==> Create a new text widget by selecting Appearance→Widgets from your WordPress Dashboard.

==> Drag the Text Widget over onto your sidebar to activate it.

==> Enter the edited code above and save.

Upon completion, you have successfully added a mini Alexa toolbar to your blog.

Do you really believe in Alexa ranking? Let's share what we think about Alexa ranking in the comment.
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Thursday

Writing High-quality Blog Post; The Complete Secret That Works

When we talk about writing high-quality content, we mean blog posts that catch readers attention; content that makes readers read over and over again.

Have you ever read a piece of an article and you go back to read the same article several times because you can’t find its kind (quality) anywhere else? Articles of this sort get natural shares, mentions, and therefore increase your backlinks.

I will not be wasting much of your time on this post; I will make sure I go straight to the points. The post may actually seem to be lengthy, but I promise you would enjoy it. Just grab a bottle of Coca-cola and read on.

NOTE: If I use a term that you don't understand, don't hesitate to read these 20 most common blogging terms

You might want to ask, “how do you know a high-quality content?

It is undeniable! A quality content must possess the following characteristics:



  • It must be unique and original.

It is no more news that duplicate content can be detected by Google bots, hence, affects your SEO. Articles you should be posting should not be articles you copy from one source (on the web) to your blog.

Get used to writing blog posts yourself. Do research and be as original as possible in your writing.

Meanwhile, there are cases when you would need to say the exact word (let’s say quote) from another source only to back up a context, give credits to the source. This way you will not be taken for a thief.


  • It must be free from errors.

Search for a keyword on search engines and go through the articles that come up first. You would hardly (or can never) find articles that have grammar and spelling errors.

This is to show that articles that do well on search engines are not always full of grammars and spelling errors.

Learn to always proofread your content for grammars and spelling errors before you post it on your blog.


  • It must be long enough to be comprehended by readers.

Research has proved that long form content does well than shorter content. Like I described above, long-form content gets readers engrossed especially when it is easy to comprehend.

Not only that writing long-form content is one of the qualities of a quality content, but it also reduces your bounce rate and increases your “average time spent” on your blog.

Get used to writing long but meaningful contents that are easy to be comprehended by readers.

  • The headings, subheadings, and the paragraphs must be well arranged.
Yes! Let your readers be able to differentiate between the headings and the sub headings. Let them find a point in each of your paragraphs.

Besides this, an article that has well-arranged headings, subheadings and paragraphs look more attractive to readers.

  • The points should be stated clearly.
Do not make use of only the paragraphs to state your points. Paragraphs should be meant for point clarification. State your points in a bullet form or number them.

You have different types of readers. Some readers only skim through posts to find the points you’ve got. Skimming and reading through the points first could make them find out what you have got in the paragraphs; thereby, increases the time that readers spend on your blog.

So, that is why it is always better to state your points clearly in a bullet or numbered form.

  • Important words should be emphasised.
If you want your readers to stop by at some parts of your articles while reading the paragraphs, you need to call their attention to the important words and sentences.

Bolden, italicised and underlined words tell readers that you have emphasised something important and that they need to check it out.

It almost works exactly like bulleting and numbering your points. Readers stop by to read what you emphasised, and this could make them read the whole paragraph to know the reason why the words are highlighted.

This is also one of the tricks I use to reduce my bounce rate.

  • Relevant images should be used.
It is always said that a picture explains a thousand words. Not only this, but it also makes readers stay glued to your posts while reading.

Asides from the fact that blog post images reduce bounce rate, related images could also give your readers more explanation to contexts of your blog posts.


  • It must be able to rank well on search engines

It could be obvious, or we may believe that blog posts that possess the qualities as mentioned earlier are the types that rank well on search engines, I won't seize to say that they might not be found on the first pages of search engines if they are not well optimised.

A high-quality blog post must be optimised with well-researched keywords (without stuffing) and must have undergone some on-page SEO as discussed by Prosperity Kenneth in one of his posts - SEO that works.

The characteristics of a high-quality blog post are not limited to these, but we have to stop here and move to the real deal -

How to write a high-quality blog post

writing-high-quality-content

Now that you understand what a high-quality blog post looks like, it is definitely the time to write one for yourself; for your blog.

Where do we start?

It's either you have a topic you want to write on or not. Either of the cases, I will be breaking this down into 7 incredible steps to make it simpler for you:


  • Getting an idea of what to write
  • Finding a perfect topic for the idea
  • Doing research about the topic idea
  •  Finding the best keywords for your blog post
  • Getting started with writing the post
  •  Finding relevant images for the post
  • Rounding up your post
  • SEO for single post

Getting an idea of what to write


Before you start writing a sentence, you already know what you want to write about. You might have a topic of your own, or you need to find a new topic. If you have a topic, fine. But if you don't have an idea, you can use this free online tool to generate as many post ideas as possible when you input just 3 nouns.

writing quality post- headline generator


You can also check this quick tip to brainstorm post topics (or ideas)

Getting that idea is not enough to start writing, you need to make a perfect title out of the idea. Remember, we are writing a high-quality content which must have a rich and an eye-catching title.

So this leads us to


Finding a perfect topic for the idea


You want to make everything perfect? You need a good headline too. How do you find the perfect headline for your blog post?

I stated 5 incredible ways to start writing blog post headlines for maximum optimisation. You can read them to see how to write perfect post titles.

After you must have gotten a perfect title for the post, you think you are set to go?

No, it remains a little thing to do. Don't forget that you want to write a high-quality blog post that has (at least) the qualities stated above.

Then, what next? 

Doing research about the topic idea


Here, you need to do research about the topic you want to write on. Have these in mind when doing your research:

  • You want to get facts and more enlightenment from authoritative sites that matter to your niche
  • You are not copying someone else's content
  • You are not using an existing title
  • You are writing a genuine content for your blog

How do you do the research?

  • Type your topic idea in the Google search bar
  • Visit authoritative sites ONLY to get your facts (mostly the first results)
  • Check some other sites to see what subtopics can be discussed under the topic
  • Jot down these ideas. Please do not copy!

The next thing is to find best keywords that can take the post ahead of the existing results on Google's first page.

How to find the best keywords for a blog post?


According to this source, a keyword is best defined this way:

publish-high-quality-post

How can you now find the best phrases that search engines love that could take you to the first page? You can make use of Ubbersuggest, Keyword tool, Google keyword planner, Longtailpro and the likes to find a perfect keyword for your blog post.

Jot down these keywords in a notepad, and continue with the next step.

Getting started with writing the post


 This part is what people always regard as the most difficult part. But here on this post, I'm gonna break it down to make it simple for you.

"Every pro bloggers and content writers master what works for them, and so you must master what works for you too." I am gonna share with you the most effective way that makes this part easy for me.

With the facts I gather in the last step, I start writing by firstly outlining my area of discussion in a draft like this:

writing-great-content


I call that "a mini outline". Sometimes, I make a very long outline that contains my sub headings. Then, I build up points and sentences around each of my area of discussion.

Sometimes, I may decide to divide my writing session into 3 or 4 before I publish a single post. Each writing session gives me more and more ideas to add facts and points. I will be like: add a sentence here, add a sentence there. Change this to a subheading, change that to a point. Before I know it, the page is already filled up.

Finding relevant images for better optimisation


Like I discussed above, images in blog posts do many good things for your posts. From readers engagement to a reduction in bounce rate and to maximum optimisation for SEO. So, you are always on the safer side when you add relevant images to your blog post.


Most times, the kind of images that fit your blog post will come to your mind when you are writing the post. But in a case no image idea comes your mind, you can generate a lot of ideas when you search for one or multiples of keywords related to your post on google image search.

writing-quality blog post


Adding these image is not the end of this part. You need to optimise these images too. Here are few optimisations you should not avoid for a single image:

  1. Resize and compress each image before you use them. (Check out these 6 free online tools to compress images)
  2. Save the filename of the image with words related to your focused keyword. For example, I saved one of the images I used above as "writing-quality-blog-posts".
  3. Enter your main keyword in the "alt tag" of each image.
  4. Remove hyperlinks from each of the images unless you are linking the images to a source or another page on your blog. 

Rounding up your post


Wow! You have gradually moved to rounding up your post. You are about to publish a high-quality post on your blog. What's in for this part?

Proofreading and fixing of your keywords you earlier wrote in your notepad.

Read as many times as possible with the aid of tools like Grammarly to correct errors like spellings, grammars, punctuation, etc.

Many content writers I know insert their keywords while they are writing their posts but I personally don't like this idea. Why? Because it mostly results in keyword stuffing.

Keyword stuffing is the excess usage of keywords that make your post looks like you're writing for search engines only (when you are supposed to write for humans).

Google has warned severally to avoid keyword stuffing thereby, it is always safe to avoid anything that could lead to this. And this is why I like my method.

At the same time you are proofreading your content, replace related phrases with your keywords to make it look natural.

Places to insert your keywords:
  1. In your post title, especially at the beginning
  2. In the first paragraph, especially at the beginning
  3. In the last paragraph, especially at the end
  4. Alt tags of all images
  5. The post URL or slug
  6. In search description
  7. Random places in the body of the post (avoid stuffing!)
  8. Tag or label (if necessary)

SEO for your post (single post)


This is where you would want to work on the on-page SEOs like permalink structure, post search description, interlinking and all that. This post can guide you on the simplest SEO practices for beginners.

Done with everything? You can now hit the publish button. You have just published a high-quality blog post.

It doesn't actually end there. The post can just be on your blog without being read by your audience. You need to promote the post too.

So many bloggers use up to 20% of their time on writing while the remaining 80% on promotion. Promote your blog posts to social medias. Get backlinks and mention for the posts. Kim Roach of Buzzblogger compiled a list of 101 ways to promote a new blog post. Make sure you check it out and adopt those ways. All these will increase the chance of being found on the first page-first result on search engines.

Conclusion:

Pro bloggers and content writers were not born to publish high-quality content. They were made by practising a lot. Start writing today, and keep writing till you are independent of official sites and can write very fluently.

Over to you:

I have just told you my secret. Can you tell me your secret too? How do you write high-quality content on your blog? I would like to see it in the comment.
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